Multiple E-commerce (Magento) Projects Developed in Collaboration with IronPlane.com

If you are one of those in the digital marketing industry, where algorithms reign supreme, you know that the right partnerships can make or break the online presence. When a digital marketing agency partners with a custom web development team, the real MVPs are the end customers from both parties. Imagine getting not only killer design & solid technical functionality but also a personalized marketing strategy that’s built to boost your website rankings and drive conversions - so why choose one thing when you can have a combo turn-key solution for a more appealing price?

For digital marketers, this also hides a few benefits. When the tech side runs well, marketing campaigns fire on all cylinders meaning e-commerce business owners get more mileage out of their digital investments, paving the way for sustained growth and a visible competitive edge in their industry. 

WDEVS has been collaborating with leading digital marketing agencies for over 16 years now, pairing innovation with expertise, and always delivering real, measurable growth for our clients.

Teaming up with Ironplane: a winning digital strategy

We’ve been teaming up with Ironplane for over two years now. What started as a small partnership has evolved into a journey of building and scaling innovative solutions that deliver big results. From nimble, small teams to full-blown multi-developer setups with up to ten experts, we’ve been in the thick of it, helping implement some high-profile projects. What’s more important, we’re not just building websites together; we’re bringing their clients' boldest visions to life, one project at a time.

No wonder we had to seriously raise the bar on project quality. How? For example, by bringing Playwright-powered automated testing procedures across all Ironplane client projects, we’ve improved development efficiency and guaranteed a smoother, faster delivery pipeline. But we didn’t stop there. We’ve also locked in continuous monitoring, seamless security updates, and enhanced server performance to keep everything humming along. And just for good measure, we strengthened their DDoS defense, ensuring stability and airtight security for their clients’ platforms. After all, it's all about smarter automation and bulletproof reliability for the client.

We’ve given the Ironplane’s development process a serious upgrade. And we mean a full-service makeover: we’ve fine-tuned their version control, simplified module updates, and revamped their documentation. The results? Crystal-clear transparency and excellent project management. 

In addition to improving systems and processes, we’ve developed custom solutions for specific clients. Our experience shows how we customize our approach for different industries and deliver impressive results. 

So, here’s a sneak peek at some of the standout projects we’ve implemented together with Ironplane to prove to you that when tech meets strategy, amazing things can happen:

Gat Creek: Eco-Smart Solutions With A Touch Of Precision

Gat Creek has always been known for its exceptional handcrafted furniture made from responsibly sourced solid wood. Each piece is a unique work of art, built to order with a strong focus on quality and environmental responsibility. To take their online presence to the next level, Gat Creek teamed up with us and Ironplane for a major e-commerce upgrade.

Our mission was to fine-tune Gat Creek’s website to make it as impressive and user-friendly as their furniture. We worked hard to ensure that the online shopping experience felt just as personalized and seamless as the custom furniture Gat Creek is famous for. With Ironplane’s expertise in digital marketing and our web development skills, we created a platform that not only showcased Gat Creek’s dedication to craftsmanship and sustainability but also delivered high-quality performance.

One of the key features we introduced was integration with the 3Kit tool. This smart piece of technology lets customers design their own custom furniture by choosing from various parameters, just like they were working with a craftsman in the workshop. The result is a shopping experience that’s both engaging and easy to use, making it simple for customers to create exactly what they want. By blending Gat Creek’s commitment to quality with our tech-savvy enhancements, we ensured that the website is not just a place to shop but an extension of the brand’s values and passion for exceptional furniture.

Barbeques Galore: An Expert Guide to Perfecting Outdoor Living Experience

When it comes to outdoor cooking, Barbeques Galore is the name that comes to mind for anyone serious about grilling. They’ve been the go-to retailer for high-end grills and accessories, but their e-commerce platform needed a little extra spice. That’s where our collaboration with Ironplane came into play.

We got to work, transforming their online store into something that looks great and also boasts perfect functionality. Our team focused on making the site more intuitive, so finding the perfect grill or accessory is as easy as flipping a burger. We developed the design to be more visually appealing and made sure the site was fully responsive - meaning it looks and performs brilliantly on any device, from your desktop to your smartphone.

The upgrade didn’t just stop at aesthetics and functionality. By smoothing out the user experience, we’ve helped Barbeques Galore attract more customers and keep them coming back for seconds. Higher conversion rates and stronger customer loyalty are the crucial results of this digital makeover. 

Yardstore: Soaring Above With Top-Tier Air Tools

Yardstore, a top player in the world of air tools, has been serving both professionals and enthusiasts with a wide range of specialized equipment. But when they wanted to take their e-commerce platform to the next level, they joined forces with Ironplane. Our role in this project was to revamp Yardstore’s website and make it as smooth and user-friendly as possible.

We dove into the project with a clear goal: enhance the shopping experience for Yardstore’s niche audience. This meant making the site more intuitive and better equipped to handle the specific needs of air tool seekers. We streamlined the process of finding those hard-to-locate items, ensuring that every click brought users closer to the tools they needed.

We focused on boosting overall functionality and making the site more efficient and responsive. This meant easier navigation, quicker searches, and a purchase journey that felt seamless from start to finish. The project not only meets but exceeds the expectations of Yardstore’s air-savvy customers, leading to happier users, better retention rates, and a smoother shopping experience.

Royal Chain Group: A New Standard For Luxury Jewelry Online

When Royal Chain Group, a well-known name in the world of fine jewelry, decided it was time to give their e-commerce platform a major upgrade, they reached out to us and our trusted partners at Ironplane. Together, we embarked on a mission to redesign their online store and bring a touch of brilliance to their digital presence.

Royal Chain's existing site required a serious makeover. They wanted a platform that wasn’t just about showcasing their stunning collection of gold, silver, and diamond jewelry but also one that offered a secure and stable shopping experience. Our team created a site that was visually captivating and also incredibly user-friendly. We focused on making it easy for customers to browse through their extensive range of luxury pieces and complete their purchases without a hitch.

Of course, we tackled the technical side of things with the Ironplane team to ensure the new site ran efficiently behind the scenes. This meant bolstering security, streamlining navigation, and optimizing performance. The end result is a sleek, modern platform that meets the high expectations of Royal Chain’s discerning customers while also making it easier for their team to manage operations.

This project is yet another brilliant example of how a great partnership and a bit of technical know-how can elevate a brand's online presence, making the shopping experience as luxurious as the products themselves.

High Point Scientific: Navigating The Stars To Your Front Door

High Point Scientific has always been a favorite spot for those looking to dive into the wonders of the universe, whether they’re just starting out with a new telescope or are seasoned stargazers. We teamed up with Ironplane to give their e-commerce platform a major upgrade. Our mission was clear: transform their site into more than just a shopping destination - make it a vibrant, engaging hub that sparks curiosity about space.

Together with Ironplane, we focused on creating a user experience that’s as easy to navigate. We wanted visitors to feel like they were on an exploratory journey rather than just making a purchase. This meant designing interactive elements and educational content that capture the imagination and keep users engaged. The result is a website that not only makes finding and buying telescopes a breeze but also adds a touch of wonder to the shopping experience.

Our collaboration with Ironplane allowed us to tackle various challenges head-on and deliver tailored solutions that meet the client’s specific needs. By blending our technical expertise with Ironplane’s marketing strategy, we’ve created a site that’s both functional and exciting, driving long-term customer relationships.